Five fintech marketing tips for 2020

first_img continue reading » There are many reasons why fintechs startups don’t “make it.” One common reason is that they lack the money or aren’t making profit. Another is that they don’t understand their target market and/or can’t penetrate that market or get broad adoption. There’s truth to all of these.But there’s another reason why fintechs fail. Hint: it’s not because their software doesn’t work, or they run out of money, or that people aren’t biting.It’s because fintech marketing strategies are almost nonexistent. (Fintechs are staffed by brilliant innovators, not marketers!) We feel comfortable sharing some basic insights from our experience marketing in the fintech and credit union spaces.Basic Fintech Marketing NeedsFintech startups don’t have name or brand recognition. To get that, they need marketing, not sales. And marketing can help you with some basics every fintech needs:Understanding their brand identity ShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblrlast_img read more

All-Star Basketball

first_imgThis is a sad commentary on what has happened to the Indiana/Kentucky All-Star game.  According to reports I received, they could have played the game in any small gym in the state.  It was reported that maybe 100 people attended the game at Bellarmine College.It seems today that when kids graduate they want to move on.  Some were involved with graduations and others said they needed to report to their college for summer school.  As you probably know, there was not a 40 & 8 All-Star game in Ripley County this year.  It is just another example of what is happening in today’s society.  Kids seem to have other activities and when their season is over as seniors, they are finished with basketball.Being chosen to play used to be an honor, now it seems to be a chore.  I don’t know when this actually happened, but I am sad to see it go.last_img read more

Northern success for Bronte Law

first_img27 Jul 2012 Northern success for Bronte Law Curtis Cup player Bronte Law won the Northern women’s championship at Hexham, Northumberland, when she beat girl international Brogan Townend 6/5 in the final. Bronte, (pictured)  from Bramhall in Cheshire, arrived at the event straight from a pre-Open Championship gala dinner which applauded GB&I’s success in winning the Curtis Cup in June for the first time in 16 years. Brogan, from Pleasington, who was also runner-up last year, was the top qualifier for the matchplay after 36 holes, winning the best gross in both the morning and afternoon rounds. She was also part of the Lancashire team which won both the gross and handicap team trophies. The top 16 qualifiers contested the matchplay stages of the championship. The next eight played for the Millennium Bowl which was won by Hollie Vizard (Pleasington) who beat Hannah Holden (Lightcliffe) 2/1 in the final. Despite atrocious weather condition prior to the championship the Hexham greenstaff presented the course in beautiful condition. The 50 competitors had to contend with testing wind and rain during qualifying but conditions during the matchplay rounds were kinder. A tri-am was played on the last day and was won by the team of Sue Shaw-Tooney and Sue Crawford, both of Hexham, with Sally Aitchison of Gosforth Park Ladies Championship matchplay results First round Brogan Townend (Pleasington) beat Laura Alexander (Eaglescliffe) 4 & 3 Emma Goddard (Royal Liverpool) beat Rebecca Horner (Woodham) 3 & 2 Sophie Powell (Manchester) beat Nicola Haynes (Gosforth Park Ladies) 3 & 1 Ami Storey (Ponteland) beat Poppy Finlay (Vicars Cross) 4 & 2 Charlotte Austwick (Fulford) beat Imogen Covell (Huddersfield) 5 & 4 Olivia Winning (Rotherham) beat Gemma Clews (Delamere Forest) 6 & 5 Emma Clegg (Clitheroe) beat Alison Knowles (Hickleton) 1 up Bronte Law (Bramhall) beat Rochelle Morris (Huddersfield) 3 & 2 Quarter Final Townend beat Goddard 3/2 Powell beat Storey 4/2 Austwick beat Winning 1 up Bronte Law beat Emma Clegg 2/1 Semi Final Townend beat Powell 19th hole Law beat Austwick 3/2 Final Law beat Townend 6/5last_img read more

Watch: Paul Scholes’ ‘Hand of God’ goal that got him sent off against Zenit…

first_imgAdvertisement ena9zNBA Finals | Brooklyn Vsgb1Wingsuit rodeo📽Sindre Ec7c( IG: @_aubreyfisher @imraino ) 3pkWould you ever consider trying this?😱1v48qCan your students do this? 🌚rxRoller skating! Powered by Firework Paul Scholes was one of the most technically gifted footballers of his era. Often compared to an all time great – Andres Iniesta, Scholes also was a role model football player. However, there were few moments for Scholes which weren’t complimentary of who Scholes truly was.Advertisement A major example of that is the infamous handball goal against Zenit St. Petersburg in the UEFA Super Cup in 2008. Scholes rose 10 feet in the to , not head but hand the ball into the net. Watch the clip here :Advertisement “When someone gets sent off by punching the ball… it’s a bit unfortunate, it was an instinctive thing,” a surprisingly sympathetic Sir Alex Ferguson told reporters, per Goal, after the match.Advertisement Indeed, it was instinctive but also incredibly beautiful as a skill on its own.  Advertisementlast_img read more